Asselia Katenbayeva
Sustainability Research Lead, The Alliance for Sustainable Building Products

Asselia is the Sustainability Research Lead at ASBP, specialising in the circular economy and timber sourcing. She has developed business models and guidance on steel reuse in close collaboration with industry leaders across the supply chain. Another focus of her work is timber construction, covering sustainable forest management, responsible sourcing, technical aspects of building with timber, as well as carbon and biodiversity assessments. She also focuses on retrofit strategies and broader supply chain management.
Asselia holds a PhD in traceability of the construction supply chain and contributed to the development of ISO 22095, a standard closely linked to responsible sourcing.
In her current role, she leads research initiatives, manages projects, and engages with a wide range of industry stakeholders.